It's not just a wine- it's a way of life: Bitner Wines

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posted on

July 3, 2024

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Announcing a new premier product line at Cliff's is always exciting! Especially when the product is handcrafted, premium, tended to carefully and dedicated to the rich, beautiful earth of the Snake River Valley.

Drum Roll please!! Cliff's is pleased to welcome aboard award winning, first LIVE certified in Idaho, Bitner Vineyards and their estate-grown wines.

So, what is all the buzz about Bitner wines anyway?? Well, these wines are not just a wine, but a way of life, honoring sustainable practices in the following capacity:

Bee Friendly Farming- protecting, preserving and promoting our pollinators

Live Certified Sustainable- internationally accredited & third party certified

Salmon-Safe- protecting our Snake River Watershed & improving soil health, providing bee forage

Bitner Vineyards' small production, hand-harvested luxury wine selections are available at Cliff's and offer destination connoisseurs fine wine and the perfect summer sipp’n wines!

Perfect Pairings & Tasting Notes: Click here to learn more!

Available now at Cliff's Market-

Dry Rose – Merlot 2023
High Desert White 2022
Tempranillo – Erlexte 2019
Menopause Merlot 2019
Food Pairing: With mushrooms and fresh herbs enjoy this delicious Merlot
with zucchini noodles, garlic-red sauce, grilled chicken with Thyme and
vegetable skewers, or a spicy salami wood fire pizza.
Syrah 2020
Terrosa 2019

Food Pairing: A rich, full-bodied wine perfect with chocolate-spiced braised brisket
with grilled root vegetables, steelhead pan roasted in cast iron accompanied with huckleberry sauce or portobello mushroom burger.

Pairing a premier wine with a premium all natural, grass fed meat is easy at Cliff's Country Market.

Now the home of Cunningham Pastured Meats; locally sourced, high quality products are what our customers have come to expect to find when they shop at Cliff's Country Market in Caldwell, Idaho.

Now our customers can enjoy the ease of finding the perfect pairing with estate-grown, locally sourced wines from Bitner wines!

Cheers!! It's the Food You Can Trust at Cliff's Country Market!

#IdahoBeef #GrassFedBeef #Omega3Beef #BoiseBeef #LocalFood #SustainableFarming #HealthyEating #NutrientRich #FarmToTable #BoiseIdaho #HighOmega3 #IdahoCattleRanching #PastureRaised #HealthyDiet #IdahoGrown #QualityMeat #Omega3FattyAcids #IdahoSustainabili

#Beefriendlyfarming

#LIVEcertifiessustainable

#Salmonsafe

#Idahosustainablelivecertified

#Bitnerwine

#Bitnervineyards

More on the Big Four: JBS, Tyson, Cargill, and National Beef

🧩 “Who Controls Your Beef?” 🥩 The Big Four: 85% of America’s Beef Controlled by 4 Companies 💬 “When just four companies process most of the beef in our country, we don’t just lose competition — we lose connection.” — Liz Cunningham Panel 1: The Players ProcessorOwnership% of MarketKnown ForJBS USABrazil (JBS S.A.)~25%Largest meat processor in the world; ransomware attack 2021 shut down 20% of U.S. meat supplyTyson FoodsU.S.~22%COVID shutdowns led to mass cattle backlogs; ongoing price-fixing litigationCargill Meat SolutionsU.S.~22%Commodity-driven global agribusiness; joint settlements for antitrust violationsNational Beef (Marfrig Global Foods)Brazil~18%Foreign-owned; major importer/exporter balancing U.S. beef and South American supply 📊 Together: 85–87% of all beef processed in the United States Panel 2: The Hidden Costs 💵 Price Control: Coordinated market behavior drives rancher profits down and retail prices up. 🥩 Supply Risk: When one major plant shuts down — like JBS in 2021 — U.S. beef supply can drop 20% overnight. 🌎 Foreign Influence: Two of the four are Brazilian-owned, meaning U.S. beef production decisions are made overseas. 🐄 Lost Independence: Family ranchers can’t compete with massive volume pricing. Processing access becomes bottlenecked. Panel 3: The COVID Reality Check 🚫 Plant shutdowns → millions of pounds of cattle euthanized 🍽️ Empty grocery shelves → record-high prices 🤝 Small processors couldn’t expand due to USDA red tape “It’s not the cow. It’s the how. Our food system isn’t broken — it’s bottlenecked.” — Liz Cunningham Panel 4: What We’re Doing Differently At Cunningham Ranch & Northwest Premium Meats: Locally processed beef from Jordan Valley, Oregon/Treasure Valley, Idaho USDA inspected, small-batch handled Full traceability from pasture to plate Dollars stay local — supporting Northwest families - Cliff's Country Market is now the home of Cunningham Pastured Meats💚 Food You Can Trust — From Families Who Care Panel 5: What You Can Do 🛒 Buy Local Beef — direct from ranchers and small butchers and locally owned family markets like Cliff's Country Market in Caldwell, ID 🗣️ Ask Questions — know who raised and processed your meat 🤝 Support Legislation — like the PRIME Act that gives small processors freedom 🍽️ Share the Story — because change starts around the dinner table 📍 Learn More at CunninghamPasturedMeats.com

Subscribe & Save 5% Storewide + Free Item with Every Order of $175+!

Subscribe & Save 5% Storewide + Free Item with Every Order of $175+!

It's not just a wine- it's a way of life: Bitner Wines

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